Notes from my April 2019 reading of How To Win Friends and Influence People by Dale Carnegie.

• Everyone has the desire to feel important
• People work harder with praise that they do with criticism
• Flattery is telling someone exactly what they think of themselves
• These skills have to be a new way of living
• Appreciation is the legal tender all people enjoy
• Bait the hook to suit the fish.  You have to understand what people need and want.  Talk about those things.
• To be genuinely interested in other people is the single most important characteristic to have
• You must have a good time meeting people if you want them to have a good time meeting you.
• If you’re going to prove something to someone, do it subtly so that they don’t know it.  Never tell them up front.
• 6 ways to make people like you
  1. Become genuinely interested in people
  2. Smile
  3. Use the person’s name.  One’s name is the sweetest word in their language.
  4. Listen. Encourage people to talk about themselves.
  5. Talk in terms of the other person’s interest
  6. Make the other person feel important, and do it sincerely
• Ways of winning people to your way of thinking
  • To get the best of an argument, avoid it
  • Show respect for other people’s opinions.  Never, ever, say “You’re wrong.”
  • If you’re wrong, quickly and emphatically admit it
  • Begin in a friendly way
  • Get the other to a “Yes, Yes” quickly
  • Let the other person do a great deal of the talking
  • Let the other person fell the idea is theirs
  • Try honestly to see things from the other person’s point of view
  • Be sympathetic to the other’s ideas and desires
  • Appeal to their nobler motives
  • Dramatize your ideas.  Merely stating a truth isn’t enough.  The truth must be made vivid.